Skip to content

About us

We turn ideas into visual content with impact.

RF Production is a production company. We develop and produce films, commercials and digital content, and we run every stage of the work ourselves: the idea, the planning, the shoot, the post-production and the final delivery.

We believe every story has its own way to be told. That is why we pair creativity with organisation, so the work carries our clients' identity and reaches their audience clearly. Our aim is simple: a smooth production every time, and a result worth watching.

From idea to screen, we make content that leaves a mark.

Mhamad Aref on the set of Asaad Wahed
On set
Mhamad Aref on the set of Asaad Wahed

Founder

Mhamad Aref

Producer, production manager, assistant director and fashion photographer, based in Istanbul. Mhamad produced and managed the music video Asaad Wahed for Ahmad Al Kaisi, and worked as assistant director on three music videos for Aziz Abdo directed by Rindala Kodeih: Lon El Khamry, Ya Khelli and Mafish Gherak.

Behind the camera, he has shot campaigns for LAGONSA, Majd Beauty and many couture and bridal houses in Turkey, Qatar, Lebanon and Egypt.

RF comes from Aref, his family name.

On set

Behind the camera

On set
Mhamad behind the camera on a campaign day.Mhamad's role: Photographer
Music video set
Ranch and stables, Steadicam and a night shoot.Mhamad's role: Producer & Production Manager
Commercial set
ForexFunds Flow: a stadium, a full crew and a night shoot.Mhamad's role: Production Manager
Bridal couture
From the makeup chair to the final frame.Mhamad's role: Photographer

Clients and collaborators

Music

Aziz AbdoAhmad Al KaisiRindala KodeihMastergate MusicFrolic CreationsSoul Sound Music

Fashion, beauty and bridal

LAGONSAMajd BeautyAredoMatini CoutureBouba GhosonMuna Nabil BoutiqueHeba CoutureYusur ModaSaad Lahlou Haute CoutureWhite Dream GelinlikBlanc Bella BridalWhite WingsGelinlik WorldsSeren ModaSima CoutureRicchezza BridalGelinlik RoyaQarawi CoutureElaf FashionAmmar Razzok

Start a project

Let's make the next one.

Production, photography or a wedding: tell us what you are planning.

WhatsApp